Options for online streaming of movies and shows has grown exponentially. With these options growing in number and decreasing cost, it has led to quite a lot of people cutting the cord. Cord cutting refers to the process of cutting expensive cable connections in order to change to a low-cost subscription service.
The idea of streaming entertainment once seemed like a concept that wouldn’t gain much traction. It was predicted that there would be some traction for these services and that some would leave their cable companies for the option of streaming, but the amount that have ditched the cable entirely has exceeded those predictions by large margins. The result is a drastic fall in stocks for cable companies.